Raskad vokst av restaurantindustrien som eneste driving force for Kina til å utvide inntekten i landet. Men according to data released by the National Bureau of Statistics, totalretta for butikkforbruk av sosiale konsumordensvarer i Kina i 2019 var 41,2 triljon, av hvilke total restaurantindustrien var 4,67 triljon, som utgjør ca 11,3 % av total sosial butikkforbruk. Siden 2015 har restaurantindustrien fortsetten å øke sin andel av det nul.
I. Status og vekst i cateringindustrien i nasjonale økonomien Rask vekst i cateringindustrien som helhet er en viktig drivkraft for Kina å utvide innenriksspørsmålet. Ifølge data utgitt av Nasjonalstatistikkbyrå, var den totale detaljhandelsomsålingen av sosiale forbruksgoder i Kina i 2019 41,2 trillion, hvorav den totale cateringindustrien var 4,67 trillion, som utgjorde omtrent 11,3% av den totale sosiale detaljhandelsomsålingen. Siden 2015 har cateringindustrien fortsatt å øke sin andel av null
在增长动力方面，2019年全国社会消费品零售总额同比增长8.0%，餐饮收入同比增长9.4%，2019年消费对GDP增长的贡献率为57.8%，拉动GDP增长约3.5个百分点，成为连续6年成为经济增长的第一引擎，餐饮业占社会消费品零售总额的比重约为11.3%，拉动GDP增长约0.4个百分点。
Kinesisk restaurantindustrien er dominert av mindre og mellomstore bedrifter, med ein lav grad av ekspertisering og markedskoncentrasjon. Men according to the China Culinary Association, var det over 8 millioner restaurantbedrifter i landet i 2018. Men according to the survey data of the Meituan Research Institute i kvaften 2019, var 86,5% av restaurantbedrifteren enesteforretning, 82,5% av restaurantbedrifterne hadde en omringsomringsområde på mindre enn 100 meter carré, og 95,9% av restaurantbedrifterne havde færre enn 10 medarbeider. som resultatt av det store antall mindre og mellomstore restauranter, er markedskoncentrasjonen ikke høy og skalaeffekten i industrien er ikke tydelig. Med økende konkurransesjonspress i industrien, vil mindre og mellomstore bedrifter i restaurantindustrien stelle problemer som mangel på kundeverksemd i enesteforretningen, lav utilisation av online plattformmerkevaren og generelt tette operasjonsgjeld.
新冠状病毒肺炎对餐饮行业的影响新冠状病毒肺炎疫情导致春节期间和2月份餐饮行业损失约90%,如果没有新冠状病毒肺炎疫情影响,2020年春节黄金周餐饮收入约为1240亿元,但实际可能减少约90%,2月份餐饮收入也预计较去年同期下降约90%,3月后逐步恢复,全年餐饮收入预计为3.97万亿元,较2019年下降约15%。
Selskapene tilbyrmat og serveringsbedrifter står overfor en pågående prispress. I forbindelse med epidemien, på den ene side, måttet nesten alle bedrifter innen for tilbyring og servering å lukke ned, og på den andre side, må de likevel betale regjeringsgebyr, arbeidskost og også gjøre opp for depresjon av fast eiendeler. Basert på markedsføringdata og finansielle data over listete tilbyrmat- og serveringsbedrifter, utgjør samlet av raw materials, arbeidskost og regjeringsgebyr om lag 70% av total omkostning (Figur 5). For det andre, har det vært en betydelig økning i omkostnaden for å kjøpe materialer for epidemikontroll og forebyggelse. Avhengig av epidemien, vil industri tilbyrmat og servering kjøpe ekstra masker, disinfektionsvann, temperaturskanner og andre ting for å gjøre seg tilpasset sikkerhetsrequirenger for epidemikontroll, noe som har økt betydelig utgiftene for tilbyrmatbedrifter.
Catering companies are facing huge funding problems. Under the dual impact of increasing spending and reducing revenue, although catering companies have turned to online business and increased sales through take-out platforms or private domain traffic channels to solve the business dilemma brought by the closure, some small and medium catering companies will find it difficult to continue due to cash flow Forced to close or close. Leading companies in the industry are also facing greater cash flow pressures. Under the circumstances of obtaining bank credit or external capital injection, they may still be forced to take measures such as salary reductions, store closures, and layoffs. The catering industry supply chain has been hit. From the perspective of the industrial chain, the upstream of the catering industry is a food supplier, the midstream is a supply chain enterprise (self-built supply chain system or by means of a platform-based supply chain enterprise), and the downstream is a store of various catering enterprises. Due to the current delay in resuming work in the upper and middle reaches, the production capacity of related companies after the Spring Festival has not been fully restored, and the farmer's market channels have not been fully connected. Feed transportation, food production and product transportation have been affected to varying degrees. The upstream and downstream supply chains are blocked, the consumer demand is reduced, and the industry is delayed to resume work, which means that the catering industry supply chain has been hit. Three trends for the future development of the catering industry 1. The shift from offline dining to online promotes the rapid and diversified development of the takeaway industry. The new crown pneumonia epidemic caused great losses to the catering industry at the end of January and February. Although catering is an important service consumption mode in the long-term trend, eating out will have a weak growth in the short to medium term. After the epidemic, the restaurant industry will be reshuffled, and the industry concentration will increase. At the same time, the market for online food ordering will see explosive growth In terms of takeaway food, in addition to manufactured products, the demand for semi-manufactured products will also increase, driving the rapid and diversified development of the takeaway industry. 2. The proportion of unmanned catering services will further increase. In view of the increase in the risk of new coronary pneumonia due to human contact, some unmanned and non-contact catering services will be accelerated, including the unmanned (no waiter) restaurant concept: customers enter the restaurant, scan the order with their mobile phones to pay for meals, After finishing the catering, the robot will deliver the meal. The customer does not contact the waiter during the whole process. 3． Meals are reduced in density, higher requirements are placed on venues, sanitation and ventilation systems, and catering costs increase. Considering that the probability of the new crown pneumonia epidemic spreading in confined spaces is greater, the catering business of catering companies will face higher requirements, including lowering customer density, upgrading sanitation and disinfection, and strengthening ventilation measures. These will increase the cost of catering operations to a certain extent. For those catering companies that have made adaptive adjustments in advance, the catering market will be able to obtain relatively obvious competitive advantages after the epidemic has subsided. 4． Restrictions on wild food products have increased, and the standardization and supervision of the food industry will be significantly strengthened. Due to the large variety of wildlife in China, many wild animals were not included before the "National People's Congress Standing Committee's Decision on the Comprehensive Ban on Illegal Wildlife Trade, Elimination of Wild Animal Habits, and Effective Protection of People's Health and Safety" The scope of management is a major difficulty in law enforcement. With the release of the "Decision", various departments will adjust and improve the relevant catalogues and supporting regulations to further clarify the scope of fasting. At the same time, law enforcement agencies will carry out special crackdown actions, resolutely ban illegal wildlife markets, and effectively increase crackdown on wildlife-related crimes. Under the guidance and supervision of the government, the standardization of the food industry will further increase.
