Što je razlog tako niskog postotka popunjavanja u vašoj restorani? Zašto gosti prolaze ispred vašeg ulaza i odlaze? Stvarno koristite restoran kao način da privučete goste? Pročitajte ovaj članak da naučite trikove za ispiranje u 12 restorana. U ovom članku ćete naučiti trikove za ispiranje u 12 restorana. Ako slijedite upute, postotak ulazaka u restoran će se značajno povećati.
1 Kako povećati стопу poseta i konverzija klijenata?
The first drainage trick: the door face signboard The door face sign is the most prominent place to put the most important information.
How is the signboard displayed? How is it presented? This is an offline store. How to display and present its most important information: Think about it. In fact, it is the same online. Likes, public numbers, and small programs, the difference is that the platform is online, and the information carrier is not a physical billboard and paper materials, but a web page.The same is how you should consider how to place and present the most important information, and the most important information. The important information is also: logo, name, price list, explosion models, new products, discounts, commercials, celebrity endorsements, payment entry, etc. Catering door signs should follow: the logo and name must be large enough, the signboards must have sales categories, the signboards are best to use intrusive colors (such as yellow, green, white, etc.), if the signboard is large enough, you can also put advertising slogans.
Други трик за одvodnju: vrata prozor Radni prozor koji se nalazi ispod tablice je veći izložbeni prostor trgovine, koji otkriva što više informacija kako bi privukao korisnike.
Možete da povezete:
(1) Postere slike specijalnih jela, kao što su slike Ba Nu trbuha, kuhara Fei's prženih paprika, itd.
(2) Prikazivanje endorsements u trgovini, npr. recenzije CCTV, javne recenzije petokrilačkih poslovnih partnera, itd.
(3) Najnoviji informacije o popustima u trgovini
(4) Ako može, možete je izložiti na vratima. Трећа техника отворивања: користи одежду службника за привлече внимание. Многи ресторани не обращают внимания на одежду службника.
The waiters are very casual. Besides the words of the waiter, "Welcome to visit, our family has xxx", they will not say anything else, you think, it is so ordinary without differentiation How to attract customers? First of all, the waiter's clothing must have invasive colors, such as the white clothing of Xibei Noodle Village, so that customers feel clean and assured, and Baru is yellow clothing, which attracts customers all the way.
第四招：改服务员的名字在大多数人眼里，服务员的地位很低，其实顾客来餐厅吃饭，我们得提供高质量的菜品，也要让顾客觉得物有所值，然后改服务员的名字，可以增加顾客的信任。比如西贝的服务员叫“毛晓梅”，巴奴的服务员叫“毛肚火锅专家”，小龙坎火锅叫“龙厂长”，看起来亲切有品质感。
5. način odvoda vode: koristite plakate, kulturne zidove, visake zastave kako biste odvodili vodu Nakon što kupac uđe u trgovinu, kupac treba da oseti širenje restorana što je više moguće. Izdeljci trgovine, glavni specijalni proizvodi i obećanja trebaju biti pretvoreni u materijal za izlaganje u trgovini. Na primer, materijali za pod, glavni slike na zidu, plakati, visake zastave na plafonu, vertikalni oglašavanje na baru, itd.
排水第六招：利用明档进行排水，明档是最佳视觉和感官体验区，顾客看到明档时，可以同时调动“视觉、嗅觉、触觉”等，可以感受到餐厅的方方面面的特色文化。
At present, there are two kinds of arrangements for Ming files. One is directly at the door, which is more suitable for shopping malls. The second is indoors. Both shopping malls and street stores can be used. Chef Fei's chili fried meat is placed at the door, so that customers can stand there. Besides, Chef Fei is not just Ming Dang, but also displays a lot of fresh ingredients in the Ming Dang area.
7. Осма директива за отлив: Используйте музыку и вкус, представленный в магазине, чтобы отливать музыку магазина, многие рестораны будут играть её, но многие рестораны разбросаны, нет систематических спецификаций. На самом деле, музыка магазина с утра, днем, полуднем и вечером может быть выбрана в соответствии с тоном бренда.
好的音乐可以让人身心愉悦，其次餐厅的味道也是致命的诱惑，比如肯德基的炸鸡味道和星巴克咖啡的香味，据说星巴克为了让你闻到10米外咖啡的香味，星巴克从来不会阻挡咖啡的味道，只是保证咖啡的香浓。
8. Осма држава залива: залив који "створи неочекиване истине". Что представлятије неочекиване истине? На пример, многи ресторани немају туалете, а Макдоналдс и КФК в основном их имају. На пример, лаосян жици се користи за фастфуд, а у нове верзије ресторана за лаосян жици постоје професионални менидионг мераке за жене. Повећава велики угодничка репутација и постојаност клиентов.
The 9th drainage trick: "Create a super menu" drainage How important the menu is, this goes without saying. So what is a super menu? The premise of the super menu is: strong guidance, strong display, and strong persuasion. We often go shopping in shopping malls and always receive menus from many restaurants, so how do your menus stand out from the many menus? The menu must be featured with recommended dishes, endorsement of trust, copywriting, must-order dishes, etc. For example, Chef Fei's menu of chili fried meat uses more than half a page to introduce signature dishes and trust endorsement copywriting.
Десета техника дренажа: "Ш储 лични броу" дренаж и фанатский кунтус Xibei Нуту Луо использувший личний аккаунт магазина для добавления 5 миллионов клиентов на WeChat управляющего. Таким образом, вы можете напрямую достичь пользователей, а также создать сообщество, где клиенты могут участвовать в специальных предложениях и глубоко общаться с клиентами.
Kako dizajnirati broj prodavnice plus prašni mamac? Može se koristiti:
(1) доступние башне (доступное башне)
(2) popustaji
(3) à la carte food delivery
04, prilagođeni poklapanja
(5) lucky draw king meal.
Before drainage, be sure to design a drainage poster. The poster details the privileges you can enjoy after adding friends. The second is the setting of words, such as: "Hello, our store founders value our service and product quality, so we will put our boss's personal WeChat on every table, and add our founder WeChat to get it right away. xxx discount. He will invite you to join our store crowd, and there will be discounts for your future meal orders. If you recommend us to the circle of friends, you can get a 40% discount, that is, you can save about 100 yuan, which is very cost-effective. If you are recommended by someone who travels with you, each of you can limit one 40% discount voucher, you can use it next time you eat. This promotion is only for one month, and it is still very valuable. There is no such event after one month Already. Let customers add you willingly, and refer you for you willingly.
Деветица техники дренажа: Дренаж с "Введение в блюда" Когда клиенты едят, наслаждаясь вкусной едой, они все еще наслаждаются услугами в магазине. Необходимо учитывать, какие проблемы новые клиенты столкнутся, какие услуги старые клиенты хотели больше, и улучшать обслуживание во время еды. Например, создавать эксклюзивные речи для блюд с маркером, и рекомендуемые блюда, а также вводить способы еды.
For example, Wangshun Court's fish head bubble cakes clearly introduced the six steps of eating fish on the menu and desktop stand. However, when the waiter puts on the signature fish head, he will still emphasize it and make customers feel that the service is value Over time, it has formed a reputation. If you are making hot pot, you can also actively help customers to order dishes. The user is not allowed to walk around when the user is dining. The staff should observe the needs of the users in the store in time, such as adding water to the water, and doing a good job of receiving services in the store.
Twelfth drainage trick: drainage with "member recharge bait" Set up a membership bait for drainage. For example, if the bait contains more than 200% of the meal amount, you can enjoy the in-store consumption exemption, and the amount can be used normally; you can enjoy lower discounts when you recharge; you can get rewards when you recharge; Activities; members can enjoy the ultra-low-price experience of a certain product, such as the original price of 59 dishes, only 9.9 yuan each time after becoming a member.
It is recommended that member benefits, such as: need to recharge 299 to become a lifelong member in the store, can enjoy steaks worth 59 once a month, can be directly picked up in the store, once a month can not be accumulated. Enjoy in-store product member discount prices, new product priority experience prices, exclusive VIP member services, and promote a VIP can also get 50% rebate. The transformation from ordinary stores to membership-based e-commerce stores will focus more on serving paying members. Before starting membership recharge, first develop a membership manual and member service introduction, so that users can stimulate conversion when they see the member service introduction even if the membership conversion cannot be promoted in the store; formulate the store member introduction speech, the store staff can be more natural Promote top-up membership services to users.
Na primer, kada Xibei Noodle Village promocija članova, imaju specijalne reči. Isjevak, to su 12 trikova operacije i drenajа 12 trgovina, svaka od kojih je uključena, i brzina ulaza za klijentovu korisničku izmjenu biti will be значительно izmjenjena. Mnošte putničkih prilika kažu da klijenti ne ulaze u trgovinu za korisničko razmišljanje, na primer, da niste uspješno rješavajući drenaj.
